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Is Your Business Missing out on Facebook?

by / Wednesday, 06 February 2013 / Published in Tech

Your business is for your customers. Build relationships with them, reach new people and drive sales using Facebook.

Over one billion people like and comment an average of 3.2 billion times every day. When you have a strong presence on Facebook, your business is part of these conversations and has access to the most powerful kind of word-of-mouth marketing — recommendations between friends
Step 1: Build Your Page
Your Page is the central place to grow your business, build your brand and develop relationships with your customers.
Establish a Name for your Page, Put your Logo and Other Business Imagery to Brand Your Facebook Page. Also Business details such as Your Address, Contact Info as well as a Company Overview will be needed to complete Step 1.
STEP 2: Connect with People
Now that you have a Page, it’s time to reach your current and potential customers. Connect with people who are the right fit for your business using Facebook Ads.
STEP 3: Engage Your Audience

When you post content and have conversations on your Page, you’re building loyalty and creating opportunities to generate sales. Learn how to create content that will keep your audience interested.
STEP 4: Influence Friends of Fans

When people interact with your Page, their friends can see it in their news feed as a story. Expand your audience by promoting stories about people engaging with your Page. Word of mouth is the strongest form of advertising. When someone interacts with your business on Facebook it creates a story. People can see when their friends endorse your business by liking your Page or connecting with it, and it can influence their own purchasing decisions.

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